NEW Content
In February we kicked off our very first monthly Instagram Live with the unveiling of our Heat Defiant Collection. From styling demos and color comparisons to up-close looks at each of the styles and their cap constructions, our hosts Grace and Tara had an amazing time giving you an exclusive, in-depth look at this collection ahead of the release date.
NEW Releases
Everyone is in LOVE with our new Heat Defiant Collection. Featuring four different styles with new cap features like Velcro tabs, Heat Defiant has already caused quite a stir. These styles already have their own personality and unique look and with the help of some heated styling tools, the possibilities truly are endless. We’re thrilled to see so many of you embracing the ability to shape and mold these styles to make them your own. Don’t wait any longer to try this new collection!
NEW Fundraisers
We’ve been partnering with Keep A Breast for years, but what you might not know is that our support of KAB goes beyond just Breast Cancer Awareness Month every October. This past February was the second annual “A Dolly Parton Valentine,” hosted by Nina Anderson and benefiting KAB. It was a night full of great songs, great styles and boobies! We donated wigs to some of the performers at the show for the second year in a row and loved seeing them in action! In honor of the event, we also held a special promotion on our website that gave shoppers a discount on our lovingly curated Dolly Parton inspired styles while we donated 10% of proceeds from the sales directly to KAB. To learn more about “A Dolly Parton Valentine” click here.
You can join us in supporting KAB all year too! Visit the link below to learn more and get involved.
