I used to try and wear wigs years ago but they were always so itchy I couldn't do it. I've always had thin, unappealing hair but the itch kept me away from wigs. Then in my 70s I had to undergo chemotherapy and lost all my hair. I went to a wig boutique and she put an Estetica wig on me and it didn't itch. I couldn't believe it. Then she tried 4 more wigs on me and they all itched within 30 seconds. So I bought the Coby by Estetica and have never looked back. I just bought my third one and I love them. They tend to last me about 1.5 years. The color, style and materials are great. NO COMPLAINTS! I hope they stay in business forever.